Take to the next level the internal and external communication of the largest network of CEOs in Argentina and Latam, creating a shift in their brand image and in the results of digital marketing actions in general.
We redefined the brand's key visual, developed a new comprehensive campaign, worked on improving formats and everything related to the experience of members within the organization. We reformulated the digital media strategy, with a strong focus on performance.
We achieved an improvement in the perceived quality of the brand, leading to better interaction results in Social Networks. As a result of changes in the digital investment, we increased the conversion rates of the campaigns.
